Spam trap removal can be a serious problem when it comes to your email marketing campaign. Not only can they disrupt your email deliverability, but they can also damage your reputation as a sender. However, there are several ways to prevent spam traps and remove them from your email list.
What is the best way to verify an email address?
The first step is to know what a spam trap is. A spam trap is an email address that is not published on any website or that has been deemed invalid. Typically, spam traps are created by mailbox providers to catch spammers. Some blocklists also monitor spam traps, allowing them to take actions against them.
When an email is marked as spam, it can be hard to determine what to do next. While some spam traps are easy to remove, others are incredibly difficult to detect.
Fortunately, automated solutions can identify 90 percent of spam traps. These can help to reduce bounce rates and increase the overall quality of your list.
Another way to prevent spam traps is to ensure that your email list is up to date. You can do this by regularly removing inactive subscribers. If you have a subscriber who has not opened an email in 3 months, it may be a sign that they are a spam trap.
One of the most common spam traps is a typo. This can be a result of entering an email address into a database or a phone number. Even when collected offline, a typo can occur.